The iconic Barbie Doll dressed in Maria Clara |
Myrna Yao is the CEO of Richwell Trading Corporation, the largest toy distributor in the country and sole distributor of Mattel's Barbie Doll. Myrna Yao, a Filipino-Chinese descendant begun as Barbie Doll collector and her obsession and passion for the doll gave her the idea of bringing the doll to the country. Then was the time when Barbie doll could cost a fortune and only those who can travel abroad or have families abroad can avail of the famous doll. Myrna Yao using family resources starter distributing Barbie to the Philippines when the doll was still made from porcelain. It was through her family's business that she started selling the doll and Filipinos (mostly middle-class and affuent families) became fascinated with the doll and sales soared high. The '50's collection was the record-breaking sales and soon Barbie Doll became part of the growing years of every young Filipina.
Myrna Yao did not stop at being a distributor of the doll but also instrumental in introducing Filipino in the world of fashion and Toy collection through her The Barbie Doll Filipiniana Collection. It was her brainchild and was introduced in 1995 worldwide. Another great fashion Icon, Patis Tesoro made partnership with Myrna and The Barbie Maria Clara Collection became the best selling Barbie Doll in the world.
Myrna Yao did not lose hope when the first time she introduced Barbie to the Philippine, it did not make good sale. But her perseverance and great faith on the doll's unique characteristic, made her efforts paid off well now that the doll is loved by every girl of all ages.
Myrna Yao introduced Barbie to the Filipinos and Myrna 's Barbie's Maria Clara edition and Filipiniana Collection introduces Filipinos to the world
credits to the owners of the photo